Aspects Of Start Up Business Calgary Entrepreneurs Should Know

By Daphne Bowen


Many start up enterprises face many challenges. Most of these challenges are due to the inexperience of the entrepreneur and lack of adequate support. Indeed many of these enterprises fail within their first year. There are a number of important things on start up business Calgary entrepreneurs need to know if they are planning to start one.

The starting point of any enterprise is the writing of a business plan. This is what acts as a guide on what you intend to do. It ensures that you remain on track to achieve the main objectives. The components of a plan will vary depending on the type of enterprise but there are a number of things that are shared. These include, among others, the source of capital, the type of products or services and how they will be produced, the supply chain and the target consumers.

One of the biggest challenges faced by new enterprises is lack of capital. Having a great idea without the capital to get it off the ground is very frustrating. If you do not have enough in savings, there are other options that you can consider as a source of capital. These include, among others, bank loans, equity capital investments, the use of angel investors and so on. It is common for most entrepreneurs to underestimate the required capital.

Understanding your clients is very important not just when starting the business but during its entire life. To achieve this, you will need to conduct market research. In the research, the aim is to find out the basics regarding clients including their predominant, age, gender, demand of the goods and services and their tastes and preferences. The information so obtained is used to make important decisions aimed at improving the nature of product or service provided.

Any business that is opened operates in an industry. You will need to identify the major players in the industry and how these will affect the way you operate. Direct and indirect competitors should be well known. Come up with strategies that will make you stand out from the crowd bearing in mind that there are other players that are well established and have large size of loyal customers.

Passion is what will keep you going even when faced with the most challenging of circumstances. If you are passionate about something then the drive is to see it exist rather than to make money. There is no doubt that any enterprise started today will be faced with numerous hurdles. Taking it as personal project, and focusing on the long term survival rather than short term gain is key to survival.

Identify a mentor to guide you through the process. An ideal mentor is an individual who has succeeded in a similar venture in the past. They may still be in the industry but are five or six steps ahead of you which means that they understand more than you do. Alternatively, they may be part of your business as equity capital investors or angel investors.

The legal aspect of starting an enterprise cannot be ignored. Laws are widely variable as you travel between different places in a country and between countries. Ensure that your enterprise is properly registered and even after being allowed to operate conform to the laws that apply so as to avoid penalties that may hamper the growth of your enterprise.




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